Archive for June, 2010:

5 Small Business Social Media Success Stories

A recent study conducted by the University of Maryland’s Smith School of Business showed that nearly one in five small business owners are integrating social media into their business processes, and that technology adoption rates in the U.S. among small businesses have doubled in the past year from 12% to 24%. Whether your business is

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Facebook Fans to Pick Next Face of Levi’s

Levi’s is holding a video contest on Facebook to find the first online “face and voice” of Levi’s womenswear, who will be known simply as “Levi’s Girl.” Aspiring virtual spokeswomen of the American denim and casual wear manufacturer are asked to submit a 1-2 minute video via the company’s Facebook app explaining why they would

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Quit Facebook Day Falls Flat

Monday was Quit Facebook Day, and for all intents and purposes, it was a bust. According to the group’s homepage, only 34,000 users vowed to “quit Facebook” and remember, committing to quit and actually quitting aren’t the same thing.While the debate over Facebook and privacy is far from over, those concerns are trumped by the

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How Lawyers Are Using Social Media for Real Results

While most law firms, big and small, tend to err on the traditional side, social media has created new opportunities for attorneys to flourish as thought leaders and entrepreneurs. A recent survey from communications consultancy Greentarget notes that, “While the more traditional marketing channels for law firm credentialing continue to dominate … in-house attorneys now

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Using LinkedIn’s Status Update

In order to be successful with any Social Networking activity you must have a strategy. I’ve you’ve been following my blog, you know that I advocate the VCP model – Visibility/Credibility/Profitability. MORE

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