Crazy Summer

Wow. It’s the end of the summer and I didn’t get a chance to complete the theme update, add new content to the site, or expand the client base. Why? Because I have been busy helping business and new social media users get their feet into the fire! Campbell River has become ALIVE with social

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Social Media Camp 2011

Back from SMCV11 and what a blast THAT was. Meeting up with old Tweeps and finally meeting others that I have been chatting with for months! Met Social Media Super Star Jay Baer, co-author of the book “The NOW Revolution” and to part in some outstanding session on topics ranging from Politics and Social Media

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Up to Date is getting Up Dated!

It’s been an incredibly busy first year for Up to Date Communications. So much so that we have barely been able to keep up our own site. So, rather than simply updating content, we have decided to do that AND update the entire look of the site. Look for a great new theme, coming in

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Is there a Social Media tech bubble?

Interesting story on Mashable. For those of use who were in the tech industry before the bubble burst in 2000, we are all too familiar with the vast amounts of money used and generated by a young and emerging industry. The difference this time around is that social media is accessible to everyone and advertisers

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UTDC is at the Genius Bar

Up to Date Communications is manning the bar….the Genius Bar, that is. On Saturday, June 4th, Sean Smith of Up to Date Communications will be working the Genius Bar at Social Media Camp 2011 in Victoria, BC. Focusing on Community Connections and Promotions, Sean will be there to answer questions and show the tools he

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Tattoo parlour designs clever campaign

The number of people on sites such as Facebook and Twitter is getting bigger every day, and because the basic strategy of most public-relations campaigns is to be where the people are, our target audiences have now become much more accessible. MORE

Using The Right Tools To Engage Your Clients

After a trip to the first edition of the Social Media Camp in Victoria, I got a totally new look on how to approach Social Media and help my clients. I found new tools and better ways to use the tools I already used. I changed my personal communications platform from Facebook and Blogs to

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How Businesses Are Unleashing Their Employees’ Social Media Potential

We know it’s a brave new world for consumers and brands. If United breaks your guitar, or your Maytag doesn’t work properly, you can take on the company that messed with you via social media — and you may well win. But technology empowerment works both ways. Consumers can take a stand against poor business

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HOW TO: Respond when Social Media Attacks Your Brand

by Stephanie Marcus This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. For all the praise that brand advertisers have for social media, they must be aware that it’s very much a double-edged sword. And for all the free marketing,

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Older Adults Nearly Double Social Media Presence

A new study from Pew Internet found that between April 2009 and May 2010, social networking site usage grew 88% among Internet users aged 55-64, and the 65 and older group’s social networking presence grew 100% in the same time frame. Young people still dominate social networks like Facebook (), but their usage only grew

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