Starbucks’ Vice President of Brand, Content and Online, Chris Bruzzo, is on stage at the Mashable Media Summit today and he just revealed that last year’s Free Pastry Day was a whopping success, driving more than one million people to stores. As we noticed, activity on social media sites like Twitter and Facebook () became electric
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A recent study conducted by the University of Maryland’s Smith School of Business showed that nearly one in five small business owners are integrating social media into their business processes, and that technology adoption rates in the U.S. among small businesses have doubled in the past year from 12% to 24%. Whether your business is
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Levi’s is holding a video contest on Facebook to find the first online “face and voice” of Levi’s womenswear, who will be known simply as “Levi’s Girl.” Aspiring virtual spokeswomen of the American denim and casual wear manufacturer are asked to submit a 1-2 minute video via the company’s Facebook app explaining why they would
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